The SCUBA world was abuzz yesterday as the news came out that SSI was acquired by Mares. ‘Buzz’ really seems like an appropriate description to me as I travel the internet looking at the various social media conversations that have surfaced.
As an SSI dive pro working through an SSI shop that does not currently sell Mares products, I am understandably curious about what this will mean. Not just for me but for the dive community at large. Having said that ‘curious’ doesn’t mean despairing.
My family sold a business to a publicly traded corporation in 2000 so the acquisition of a one enterprise by a significantly larger one is something I have first hand experience with.
Just a head’s up… this is a relatively long post in order to provide some context that is important and relevant.